Friday, 16 March 2018

Internet and Textile Industry



In today's age, it's sometimes easy to forget that the internet is not just for networking and entertainment. It has a purpose and a vast reach; when used correctly, the internet has the potential to educate, transform, and drive change.

The retail sector in Textile Industry is the evident example of this.
With the help of SEO you can increase your value to millions of people through online without going here and there for brand promotion.
87 per cent brands prefer digital marketing,says Digital Marketing Industry Report. Social networking site Facebook was preferred by 89 per cent brands for taking up digital promotion, while search giant Google came second with 78 per cent. 

The online fashion sales have been increased by 185% and will continue to increase more.
Fashion trends change and they change even faster than the advancements in the digital technologies. 

  • Consumer-centric is the Winner:-
              Fashion online marketing in the digital world is all about being informal with potential and existing customers. Business etiquette and polite communication is still important, but consumers are much more attracted to fashion stores that appear more humanly while online interactions. Therefore, a good social media presence is important when it comes to the fashion industry.
  • Social Media Continue to Rule Fashion Industry:-
              Social media is the current trendsetter when it comes to fashion.
  • Content Marketing is Must for Fashion Industry:-
              Fashion stores and brand have crafted online updates and blog posts regarding their fashion styles and businesses have seen a massive upturn in user engagement.

Thursday, 1 March 2018

A JOURNEY FROM PRINT TO DRESS

 

Designing process have a big influence on the final outcome of the style...  it evolves from an initial idea that often is better than imagination.

  • Design & Print

The proces starts with the selection of prints per the styling.

  • Fabric

The design process starts with the fabric quality.....which depends upon  the Weather of the respected Country as well as the fall of the dress.

  • Fabric Cutting

The skill comes into cutting and placement of the print to ensure efficient use of the fabric.

  • SEW & ARTISANSHIP

Our clothing Artisans bring the quality by adding necklines and other Accessories like, belt, studs, crystals, laces.

  • Finishing

Once assembled, the dresses go through finishing, where they are turned inside out and checked for loose threads, pressed and, finally, packed